Clicky Bezel started as a YouTube channel, but the idea behind it was always bigger than just videos. What began as a way to share my passion for watches is now growing into a physical space in San Francisco—a future store built for watch enthusiasts and curious newcomers alike.

The idea took shape over several trips to Japan, where I experienced a culture that celebrates craftsmanship, details, and an honest love for watches—whether affordable or rare. I wanted to bring that same spirit to the Bay Area.

Right now, the store is a work in progress—something I’m building together with my wife, who runs her own brand alongside mine. The dream is to one day expand into a fully independent space dedicated to watches.

Clicky Bezel is a brand by Chris—and I’ll see you soon in the city.